One of the unsung heroes of the Edelman world is a lady by the name of Janice Rotchstein. Janice co-ordinates the Global Quality Programme and the E2 Questionnaires - placing Quality Control at the heart of every one of our client relationships.

What is Quality? What is E2?
Quality
Quality makes everyone stop and think... about the campaign delivery, the creativity, the strategic advice, the account management, the working relationship
Quality helps you get the most out of your agency team
Quality gives you the opportunity to give ongoing feedback
Quality ensures that you get bang for your buck!
E2 Evaluation™
Effective online client satisfaction questionnaire
Opportunity for further feedback and additional comment
Run two to four times a year and then annually
Performance monitoring which identifies and corrects potential issue areas with face to face meeting
Information is included in employees appraisals
Commitment to Excellence
Writing Skills
- We are the only UK agency to employ a Writer in Residence
Media Skills
- Training programme led by Jackie Cooper to build on the JCPR Chocolate Fudge Cake Model™
Budget Management
- An in-house programme to ensure that every budget is tracked and that no campaign overspends