There are currently three films available in this section, with two more in the pipeline. Baby Squad tells the story of an Ad Funded Programme we conceived and delivered in 2005 for Cow & Gate. The challenge was to think beyond convention in the world of baby foods and milks. The results, as you will see, speak for themselves. The second film tells the story of the 2006 Fuel Economy Round-The-World Challenge, which we co-ordinated and publicised in early 2006 on behalf of Shell. Again, some of the amazing statistics are documented in what you are about to watch - but suffice to say that this project involved over 30 offices in as many countries and enjoyed a final global audience reach in excess of 1.6 billion. Possibly our widest-reaching campaign ever. Finally, Sherry tells the story of, er, Sherry. This has been a precious JCPR campaign since May 2003 and, as you will see, has enjoyed a series of consumer and trade triumphs, celebrated, on film, by media, buyers and clients alike. It is a rounded testimonial to both the work that we do and the results we achieve. Coming soon... two further showreels. The first showcases our work as an Agency. The second takes you through our Entertainment Credentials. Please contact us at foundingpartners@jcpr.com if you would like to receive these films when they are ready.